01The work
Helping businesses show up properly online.
The work centres on websites and the digital pieces around them: how a business explains itself, captures enquiries and maintains something useful after launch.
Venture 03 · Websites and digital work
Powerbox
The business I run today: building websites and practical digital systems for real businesses.
Powerbox brought the earlier experiments together. It is where product thinking, design, development and the unglamorous work of making digital systems useful became one business.
02The approach
Practical before performative.
The aim is not to make technology look complicated. It is to understand the business, build what it actually needs and make the result clear enough to use.
03The present
Still being built.
Powerbox is the current chapter rather than a finished case study. The business continues to change as the work, clients and systems become more ambitious.